- Desert Island Cloud Emei: A Rising Alt-Pop Sensation on the Cusp of Stardom

With a voice that oozes emotion, lyrics that paint vivid stories, and a razor-sharp wit, the viral sensation of the alternative pop scene, Emei, has been on an exhilarating ascent over the past year. With over a decade of stage experience under her belt, Emei effortlessly draws her growing fanbase into her captivating world, guiding them through her incredibly relatable reflections on the rollercoaster of young adult life.

Before she even dipped her toes into songwriting, Emei had honed her exceptional stage presence through her early experiences, including a notable appearance on the Chinese Idol competition at the tender age of 15. Through months of electrifying stadium performances, Emei clinched third place on the show, setting the stage for her future endeavors. She soon ventured into crafting her own music for Chinese platforms and graced the stage of “Dancing with the Stars of China.”

When the COVID-19 pandemic struck, Emei pivoted to American platforms, making a splash and garnering significant media attention from esteemed outlets such as Wonderland, Earmilk, Ones to Watch, UpRoxx, Billboard, Early Rising, and Lyrical Lemonade. Emei’s single, “Late to the Party,” exploded with 6 million streams, riding the wave of viral videos featuring her live performances that collectively amassed an impressive 10 million views on TikTok and Instagram Reels.

In 2023, Emei unleashed her sensational single, “Scatterbrain,” in February, amassing a staggering 10 million streams to date. The track received international acclaim, gracing 15 New Music Friday playlists around the globe. It even found its way onto the airwaves of BBC Radio 1’s esteemed Future Pop show, earning the coveted title of “Poppest Record Of The Week.”

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Following this triumph, Emei’s follow-up hit, “Irresponsible,” made its mark on New Music Friday playlists in the USA, Japan, and Canada, while also catching the attention of Planet Rave and Pop Sauce, among others. It once again claimed the title of “Poppest Record Of The Week” on BBC Radio 1 and garnered spins on Jack Saunder’s Future Artists show. The song has now cruised past 2 million streams since its release.

Emei’s meteoric rise culminated in a triumphant milestone as she SOLD OUT her inaugural headline show in London on July 21st, leaving no doubt about her burgeoning star status.

Now, Emei is back with her latest offering, “Cynical,” which also serves as the title track for her highly anticipated sophomore EP. With bold sonic choices and a flair for the dramatic, Emei continues to push the boundaries of what pop music can be. This undeniable anthem delves into Emei’s perpetual yearning to disrupt any semblance of peace and her penchant for self-inflicted chaos. As her EP approaches, fans can look forward to the release of two more singles in August and September, leading up to her inaugural headline tour in the fall of 2023. Emei’s musical journey is a captivating one, and it’s clear that she’s only just getting started.

Tour Dates:
11/2 – Drake Hotel, Toronto, ON
11/4 – Mercury Lounge, New York, NY
11/8 – Schubas, Chicago, IL
11/10 – Barfly at Skyway, Minneapolis, MN
11/11 – Ruins, Dallas, TX
11/12 – Lost Lake, Denver, CO
11/17 – Barboza, Seattle, WA
11/18 – Moroccan Lounge, Los Angeles, CA